2013年7月9日 星期二

比亞迪代工宏達電 New One

最近,宏達電旗艦機New One在通路熱賣。但你可能不知道,你手上那支白色、充滿金屬光澤美感,讓宏達電翻身的手機,卻是中國「比亞迪製造」。
沒錯,是中國電動車品牌,還大挖鴻海人才,讓霸氣的郭台銘恨得牙癢癢的比亞迪。「電動車廠」比亞迪,搶下台灣指標手機品牌宏達電的訂單。
今年六月,比亞迪在深圳總部召開股東大會,三、四十坪大的會場,被擠得水洩不通。
「產業鏈調整,給了規模代工企業新的機會,這一次我們抓住了,」比亞迪董事長王傳福對著台下上百名股東宣稱,「包括HTC、三星、還有老客戶華為、諾基亞,都找比亞迪代工。」
「這在業界是一個不是祕密的祕密,」一名華碩主管觀察,「其實可以把比亞迪看成另一個鴻海,資源雄厚,從機構件到組裝服務都能提供。」
一線科技品牌背後的祕密
幾乎和鴻海來往的客戶,比亞迪都搶到部份的組裝生產。一線科技品牌包括惠普、戴爾的低階平板電腦,摩托羅拉、諾基亞的手機。過去許多台廠不願接、利潤極低的低端組裝單,比亞迪都接下了。
但近期,比亞迪竟打入強調自家組裝高階手機的宏達電,而且是重點旗艦機款,當中透露不尋常端倪。
「站在品牌廠立場,找第二來源(second source)分散風險,很自然,」一名宏達電主管透露。他話鋒一轉,「不要小看比亞迪。」
為什麼宏達電找上比亞迪?
今年農曆年前,宏達電裁掉一批作業員,卻在年後找不到足夠的作業員上工。不巧的是,又發生缺料問題,包括手機用機殼,以及原本幫宏達電代工鏡頭音圈馬達的香港廠愛佩儀(APP),量產經驗不足,無法供應。
正想靠這支旗艦機New One翻身的宏達電,十分著急。這個產能缺口,給了比亞迪機會。
王傳福自己出來帶頭搶單。比亞迪和鴻海一樣,有產能優勢,過去IT產線人手不足,立刻就從汽車部門調上百人支援。
三月,飽受New One缺工、缺料之苦的宏達電,找上比亞迪救燃眉之急。比亞迪深圳廠緊急撥出產線,製造缺貨的鏡頭模組,還做旗艦機白色款的金屬、塑膠混合機殼件。
宏達電派了近百名工程師,遠赴比亞迪深圳廠調整、控管產線。
終於,四月底比亞迪開始交貨,讓緊繃的宏達電鬆了一口氣。
高難度金屬件 照樣接單
「New One的手機設計,突破所有台灣品牌的極限。機殼要求的工法不同,金屬和塑膠混合材質的做法,就像你拿一張紙撕成三瓣,黏起來要能平滑,複雜度很高,」一 名台灣蘋果代工廠主管透露。這代表,比亞迪機殼製造的能力,已增強到獲得宏達電的認可。這也帶給金屬殼大廠,可成、鴻準壓力。
「一旦難度高的金屬件都能做,接著像鴻海一樣,提供一條龍的代工服務,也不令人意外,」這名主管分析。
集邦科技產業分析師繆君鼎預估,今年宏達電手機出貨由比亞迪代工組裝的訂單,「有機會達近四分之一。」這包括新上市的New One,還有宏達電將推出的中階手機。比亞迪雖非一線廠,卻搶下高階機種的組裝訂單,和台廠共分一杯羹。
比亞迪的彈性和價格優勢,據聞連台灣雙A的宏碁都動心,也打算將平板電腦,交給比亞迪代工,讓比亞迪成為宏碁供應鏈的一份子。
接連為大品牌加持,比亞迪四、五月的股價突然狂飆。也令人擔心,過去曾以電動車創造高知名度、高股價的比亞迪,是否又是一波炒作。
一名台灣機殼廠主管觀察,比亞迪做金屬機殼的良率,其實不高,平均約三到四成。對比鴻準及可成的良率,平均皆高於七成。
「他做了,代價是多少?這麼低的良率,做了也是死傷慘重,」這名主管不諱言,吃下單和能不能賺到錢,是兩回事。
此外,不同於鴻海,只做製造代工。比亞迪一手組裝,另一手和電信商合作,在通路推自有品牌手機。「這在未來與鴻海爭大客戶代工訂單時,是不利因素,」繆君鼎觀察。「但比亞迪的崛起,對台廠絕對是一個警訊,」一名台灣代工廠的總經理語重心長。原本已是紅海的科技製造業,再擠進一隻中國大鱷,台廠不能掉以輕心。

2013年6月8日 星期六

The Poem of the Right Angle (Le Poeme de l'Angle Droit) by Le Corbusier /'the acrobat'




Le Corbusier - quotations and other writings - Reocities


'the acrobat'

"the acrobat is no puppet,
he devotes his life to activities,
in which, in perpetual danger of death,
he performs extraordinary movements of infinite difficulty,
with disciplined exactitude and precision...
free to break his neck and bones be crushed.

nobody asks him to do this.
nobody owes him any thanks.
he lives in an extraordinary world,
of the acrobat.
result: most certainly!
he does things which others can not."

poem as dictated by Balkrishna Doshi (a+u)

Balkrishna Doshi(b. Poona, India 1927)
Balkrishna Vithaldas Doshi was born in Poona, India in 1927. After he completed his studies at J. J. School of Art, Bombay in 1950 he became a senior designer on Le Corbusier's projects in Ahmedabad and Chandigarh. In 1956 he established a private practice in Vastu-Shilpa, Ahmedabad and in 1962 he established the Vastu-Shilpa Foundation for Environmental Design. He also founded and designed the School of Architecture and Planning in Ahmedabad. Doshi has worked in partnership as Stein, Doshi & Bhalla since 1977.
Over the years Doshi has created architecture that relies on a sensitive adoption and refinement of modern architecture within an Indian context. The relevancy of his environmental and urban concerns make him unique as both a thinker and teacher. Architectural scale and massing, as well as a clear sense of space and community mark most of his work. Doshi's architecture provides one of the most important models for modern Indian architecture.
References
Dennis Sharp. The Illustrated Encyclopedia of Architects and Architecture. New York: Quatro Publishing, 1991. ISBN 0-8230-2539-X. NA40.I45. p45.
Resources Sources on Balkrishna DoshiWilliam J R Curtis, Balkrishna Doshi. Balkrishna Doshi : An Architecture for India. New York, Rizzoli, 1988. ISBN 0-8478-0937-4. — Out of print, but you can request an open search for this book at Amazon.com
James Steele. Rethin

 *****
這本詩集及連結圖片很值得我們"參"讀.
我還只是入門.還有許多不懂的地方.譬如說本文談到Modulor的圖  似乎在基金會的圖找不到.....


From Wikipedia, the free encyclopedia
Jump to: navigation, search

Cover of the original work
The Poem of the Right Angle (Le Poeme de l'Angle Droit) is a series of 19 paintings and corresponding writings composed by the influential Swiss architect Le Corbusier. Aside from his seminal manifesto Toward an Architecture, The Poem of the Right Angle is considered to be his most lucid synthesis of personal maxims.[1]

Contents

Introduction

The Poem of the Right Angle was composed over a period of seven years, from 1947-1953. The paintings are arranged symmetrically in seven rows, or "zones" and read across, in order, 5, 3, 5, 1, 3, 1, 1 such that the entire composition appears top-heavy and cross-like. Corbusier referred to this organization as an iconostase, or iconostasis. Each zone, lettered A-G, is assigned a title and corresponding color. Le Corbusier was very interested in classic themes of alchemy, and each piece, as well as the significance of its placement in the color-coded sets, draws from and illuminates the dialectic of opposites inherent in alchemical processes.[2]

A. Milieu (Environment-Green)

Green is the alchemical symbol of the primal matter of the universe. Le Corbusier uses this zone as a taxonomy of natural cycles.
A.1. Representative of the cyclical nature of the sun
...the two rhythms
which regulate our destiny:
A sun rises
A sun sets
A sun rises again
A.2. Representative of the water cycle, an important part of alchemy and "a matrix for a dualistic universal confrontation."[3]
      The level establishes where
      stops the descent of the wates
      to the sea
      the sea daughter of droplets
      and mother of vapors. And
      the horizontal defines
      the liquid content.
A.3. Introduces earth symbol, cardinal symbols, and man as procreator. It also is the first passage that directly references the right angle, here as a symbol of life, living and "uprightness".
      Upright on the terrestrial plateau
      of things perceptible to you
      contract with nature a pact of solidarity: it is the right angle
              Upright in front of the sea vertical
      there you are on your legs.
A.4. Uses figure-ground and heavy contrast to remark on the role of chaos in the divide between the conscious and unconscious
      The law of the meander is
      active in the thoughts and
      enterprises of men forming their
      ever renewing avatars
             But the trajectory gushes out
      from the mind and is projected by
      the clairvoyants beyond
      confusion
A.5. Very similar to the actual cover of the work, it is split down the middle and the clasped hands signal contradiction and reconciliation of opposites, which Corbusier stated were the only ways to ensure human survival. In a similar painting, the clasped hands symbolize the architect and the engineer working together.
      I have thoughts that two hands
      and their interlocking fingers
      express this right and
      this left unrelentingly
      unified and so necessary
      to reconciliation.
             The only possibility of survival
      offered to life

B. Esprit (Spirit-Blue)

This zone represents the links between nature, architecture and the cosmos.
B.2. "Le Modulor" - Corbusier's Modular Man, an iconic illustration of proportion, is juxtaposed with a shell, which Corbusier regarded as an archetypal female form. The shell form also embodies the same proportional values as the Modulor, based on the Golden section.
      Its value is in
      this: the human body
      chosen as admissible
      support of numbers...
      .....Here is proportion!
B.3. This is an overty architectural frame. Floorplates and a foundation are clearly depicted, and an owl, a classic symbol of wisdom, is clearly visible in the foundation.
      Cleared of obstacles better
      that before the house of
      men mistress of his form
      takes up her abode in nature
             Complete in herself
      making her case on all grounds
      open to the four horizons
B.4. Another architectural frame which illuminates the concept of the brise soleil through the sun above and the "secret world" below.
      The clock and the solar
      calendar brought to
      architecture the "brise-soleil"
      installed in front of the windows of
      modern buildings

C. Chair (Flesh-Violet)

Corbusier's tribute to the flesh consists of more complicated figures representing the animal world and all of its creative capacities.
C.1.
      Some oxen of burden pass
      every day in front of my window.
      Because of being designed and redesigned
      the ox - of pebble and of root
      becomes bull.
C.2.
      They are innumerable who
      sleep but others know
      to open the eye.
             Because the profound refuge is
      in the great cavern of
      sleep that other side of
      life in the night.
C.3. This is the centerpiece of the iconostase, which Corbusier dedicated to his wife.
      Tenderness!
      Shell the Sea has not ceased
      to throw us the wreckage of
      smiling harmony on the shores.
             Hand kneads hand caresses
      hand glides. The hand and the
      sea love one another.
C.4. The center line is quite overt, which may indicate that the image can also be undestood when turned 90°, a practice Le Corbusier was fond of.
      They are but
      half, giving to
      life only one half
             And the second part comes
      to them and fuses
      And good or bad comes to them
      the two
             who met!
C.5. The image of a woman's body with a unicorn's head is a motif that is also seen in the mural of Le Corbusier's Swiss Pavilion at the Paris University Campus (C.I.U.P.), as are 3 other plates from the Poeme.
      The galley sails
      The voices singing on board
      As all becomes strange
      and is transposed
      is transported high
      and is reflected on
      the plan of happiness

D. Fusion (Red)

D.3.
      Do not overwhelm then he
      who wants to take his part of the
      risks of life - Let
      the metals fuse
      tolerate the alchemists who
      besides leave you outside
      the cause

E. Caractère (Character-Clear)

The ascription of the "clear" color frames this zone, which represents light and will reborn in man.
E.2. The complex image of many women and a horse is achieved through phenomenal transparency and separation of color from line.
      The amazons are ready
      to leave to go to come back and
             to leave again and
      to fight combat always
      soldier.
      The amazons are young
      they do not grow old.
E.3. This is the most reproduced image from the series. The motif of the clasped hands seen in A.5. is repeated, along with a crescent face, indicative of the moon.
      Categorical
      right angle of the character
      of the spirit of the heart.
      I mirrored myself in this character
        and found myself
          found at home
            found
      Horizontal vision in front.
E.4. This image recalls some of Le Corbusier's paintings from the 1930s. It is orthogonal, architectural and labyrinthine.
      Will appear I sense it
      the splendor of brut concrete
      and the grandeur which it will
      have had to think the marriage
      of lines
             to weight the forms
             To weight...

F. Offre (Offering-Yellow)

F.3. The symbol of the open hand appears as an "offering", and the interior lines and contours reveal traits and hidden characteristics.
      It is open since
      all is present available
      seizable
      Open to receive
      Open also in order that each
      comes there to take

G. Outil (Tool-Purple)

E.3. The presentation of a "tool" is an analogy to the Philosopher's stone, both the solution and the question, thus establishing the cyclical nature of the work.
      one has
      with a piece of coal
      traced the right angle
             the sign
      It is the response and the guide
             the fact
             a response
             a choice

External links

Notes

  1. ^ Le Poeme de l'Angle Droit. Le Corbusier. Tokyo: GA Gallery, c1984.
  2. ^ Moore, Richard A. Alchemical and Mythical Themes in the Poem of the Right Angle. Oppositions (Winter 1980): 110-141. Cambridge : MIT Press for The Institute for Architecture and Urban Studies, 1980.
  3. ^ Moore 117